Concept, composition, mood and a coherent visual system for campaigns and editorials.
render_identity Munich → worldwide
AI generated.Human curated.
Campaigns, fashion editorials, digital characters and moving image — created between photography and algorithm. The tools change. The eye stays mine.
practice.txt
I use AI not to imitate reality, but to build a visual language that could not exist without it.
Consistent characters, series, illustrations and web visuals across multiple outputs.
AI-assisted storytelling, image generation, animation, sound and poetic voiceover.
project_indexSelected
Selected
work
AI tools evolve quickly. These projects belong to different stages of that evolution; read each work in the context of when it was created.
01 / 11
Brand campaign · Occhio
Occhio campaign ↗
Created · –
Home of Light
A visual foundation for the premium lighting brand: base images, compositions and an overall mood aligned with Occhio’s campaign goals.
My role: connecting creativity with project requirements, collaborating with retouchers, CGI artists and curators, and overseeing the visuals through final refinement.
View full case →Occhio campaign ↗
Visual direction / campaign 02 / 11
Fashion editorial · 360MAG
She is mAIa
Fashion meets space and irony in a fully AI-generated editorial for 360MAG at IED Milano. An intergalactic journey through style, imagination and sarcasm.
MidjourneyPhotoshopNeural enhancements
View full case → 
Entirely AI-generated 03 / 11
Digital persona · ongoing
Vera
A digital persona with her own Instagram presence, visuals, voice and tone. This ongoing narrative experiment explores aesthetic identity, emotional detachment and post-human femininity.
Vera is not a fixed campaign character. She continues to evolve as an independent creative project.
Digital identity / narrative 04 / 11
ZEISS · AI image development
Product meets reality
Visual research and AI image development based on ZEISS’s original concept. Real model references were translated into AI characters, with specific real eyewear frames integrated onto selected models.
My role: Look & Feel exploration, views, AI character development and eyewear integration.
View full case →
AI image development / Eyewear integration05 / 11
AI brand world · website + social series
Watch the series on Instagram ↗
HomeCare Atelier
An AI-assisted visual world created for a Munich home-service brand. The website brings residential care, organisation, textiles, flowers and atmosphere into one calm and coherent identity.
HomeCare Atelier Stories: an episodic Instagram world about interiors, the team and the small decisions that shape the feeling of a home.
Visit the website ↗Watch the series on Instagram ↗
Website / visual identity / Instagram series 06 / 11
Art project · homage
Poor Things
Inspired by the film Poor Things, this series lives on the boundary between AI and photography — part homage, part visual reinvention.
Best Fashion Editorial · Flying Solo Fashion Awards 2026
The PAP Magazine editorial was recognised with an award to hair stylist Yevgeniya Kozlova. I am credited as the team’s AI Artist. Award announcement ↗
AI × photography 07 / 11
AI art · visual storytelling
Weave Tale
Clothing, body and algorithm merge into a new visual language. Lace motifs grow into the fictional “Canyon of Lace” — a space shaped by fabric, memory and intuition.
AI is used as an extension of intuition: not to replicate reality, but to create poetic and dreamlike fashion through form, light and texture.
View full project →
Fashion / body / algorithm applied_aiSystems,
Systems,
not tricks.
AI becomes useful when a single image grows into a consistent visual world — across websites, publications, characters and complete series.
08 / webCreated · circa 2023
Web content & visuals
AI-generated imagery, illustrations and layout concepts shaped into a cohesive language that supports identity, user experience and message.
Visit project ↗
09 / editorial designAnalytics Pioneers Magazin
Visual content and layouts since mid-2023. Article illustrations are generated with neural networks to reflect emerging technologies, data analytics and IT.
View magazine ↗
10 / character systemSticker pack
A consistent character with different emotions, developed from a reference photograph, a written description and neural-network tools.
11 / full character seriesOne character. A complete session.
Small artistic series built with multiple neural networks: the same character, body language and mood remain consistent across different angles. The woman is shown softly and aesthetically, without explicit detail; light and shadow create a refined, respectful atmosphere. The work demonstrates consistent character control and a workflow suited to both brand and creative tasks.
moving_image / 2023—2026AI
AI
videos
Experiments in AI-assisted fashion, cinematic brand language and musical storytelling.
Fashion film · 12 seconds
Jeans
A short black-and-white fashion experiment with denim, movement and a Parisian street setting. Created with ChatGPT, Seedance 2.5 and Image Soul.
ChatGPT · Seedance 2.5 · Image Soul
Campaign concept
WILD AGE
A premium whiskey campaign for those who are not young, but still wildly alive. Elegance of age, feminine boldness and slow-burning cinematic storytelling — from narrative script and poetic voiceover to logo, tagline and visual assets.
Midjourney · Flux · Suno · Sora · ElevenLabs · GPT-4
Created in one evening
Created · 2023–2024
Alice in Wonderland
A complete AI-assisted video made in one evening — a compact demonstration of how image generation, animation, music and editing can form one workflow.
Midjourney · Runway · Suno · CapCut
Music video
Endless loop
A seamless, hypnotic story for a Ukrainian musician — without a visible beginning or end, and shaped to match the mood of the track.
AI moving image · visual rhythm · loop narrative
Published practice · bookMidjourney,
Written earlier · Published
Russian-language edition
Midjourney,
in print.
I also wrote a practical book about Midjourney: from writing prompts to developing illustrations, working with references and shaping a visual style. The manuscript was written earlier; 2024 is the publication year, not the year of writing.
«Midjourney: от промпта к иллюстрации. Полное руководство по работе с визуалом в нейросети»
Published by Bombora in my native language, Russian. The book is available only through Russian-language booksellers and platforms.
AI tools change fast. The book reflects the tools and workflows available when it was written, before its 2024 publication. My later projects show how my practice has continued to evolve.
View the book at the publisher ↗free_playMood
Mood
gallery
My personal creative playground: funny, weird and completely free visuals that appear whenever I simply enjoy the process.
Let’s make something unreal.
Need an AI-led campaign, editorial, visual world or moving-image concept? Tell me what the project needs to communicate.
Start a conversation↗